Strong Branding — Your Secret Weapon in the SERP Wars

Search Engine Results Pages, or SERPs as they're commonly referred to in the Search Engine Optimization (SEO) industry, are battlegrounds filled with a staggering array of choices.  Directory listings, maps, local results, paid ads, infoboxes and more compete on…

Brand Marketing

A company’s brand name represents their marketing identity — who they are, what they do, what kind of quality they provide, their reputation for trustworthiness, and more. It is a mental picture of how customers perceive the business and…

Does Your Instagram Have Your Brand in Mind?

Instagram has become a staple to the social media family and a visual way to share your product, business, and ultimately, your brand. In order to keep your content branded, your grid needs to be fluid. With each post,…

Our Favorite Blogs from 2016

At the end of every year, it’s always a great idea to reflect on the last year and think about the highs and lows. We looked back at all our weekly blogs from 2016, and picked several as our…

College Bowl Season: What’s In a Name?

It’s that time of year that all college football fans love: Bowl Season! With all 42 bowl games now scheduled and announced, the marketing campaigns for each are ready to launch. There's sure to be hype-filled commercials leading up to the…
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