Concept Daily(ish) News

Sharing is caring. At Concept Marketing we constantly immerse ourselves in the latest advertising, marketing, public relations, and digital trends. We don’t like keeping this knowledge to ourselves, here is where we share.

The YouTube Storm Part 1

Why a storm? Have you ever watched or been in a storm? Your senses become heightened as the thunder claps, rain pelts, and lightning strikes. The power of a storm is pervasive and tremendous. Storms start small but gain…

Photoshop Knows No Boundaries

Late 2011. GlobalDemocracy.com launches a YouTube video urging advertisers to run truth-in-advertising notifications along with Photoshopped glamour and fashion images. The original video receives over five million hits and the re-posts get millions more. Among the more interesting re-posts…

Today’s Latest Marketing Trends:

Social media has hit the big-time. #duh. Here’s what’s new: From the standpoint of technology and marketing sophistication, social media is maturing, despite its juvenile content on some networks. Social media is quickly becoming a tool for retaining preferred…

Simplicity: The KISS Rule of Branding

Simplicity has value. Yes, it’s a little counter intuitive. We all think we want the car with all the bells and whistles, not the stripped-down model with a no-nonsense engine and some wheels. However, recent surveys are telling us…