Concept Daily(ish) News

Sharing is caring. At Concept Marketing we constantly immerse ourselves in the latest advertising, marketing, public relations, and digital trends. We don’t like keeping this knowledge to ourselves, here is where we share.

Strong Branding — Your Secret Weapon in the SERP Wars

Search Engine Results Pages, or SERPs as they're commonly referred to in the Search Engine Optimization (SEO) industry, are battlegrounds filled with a staggering array of choices.  Directory listings, maps, local results, paid ads, infoboxes and more compete on…

Marketing Terms Everyone Should Know | A Masterpost

In case you haven’t noticed, there are a lot of marketing-related terms out there. For someone working in the industry, they’re mostly no-brainers. However, to those who aren’t familiar with the everyday jargon (clients, friends, family, young professionals just…

How to be Hashtag #Savvy

If you came here to learn how to be savvy in general, we’re sorry. That isn’t quite what this blog is about. Merriam-Webster’s Dictionary defines savvy as “practical know-how” – that’s all we can tell you. Hashtags on the other…

Dark Mode is Coming to the Web

Big changes are coming to apps and the web in the coming months. If you use a desktop computer, you may be aware of the recent updates in Windows and Mac that allow you to select a dark appearance…

How to Improve Your Direct Mail Campaign

Direct mail has gotten a bad reputation in the past few years. The cost is higher than digital advertising, and the medium started to get so saturated with competition that businesses found a hard time receiving an ROI. But…
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