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Concept Daily(ish) News

Sharing is caring. At Concept Marketing we constantly immerse ourselves in the latest advertising, marketing, public relations, and digital trends. We don’t like keeping this knowledge to ourselves, here is where we share.

Dark Mode is Coming to the Web

Big changes are coming to apps and the web in the coming months. If you use a desktop computer, you may be aware of the recent updates in Windows and Mac that allow you to select a dark appearance…

How to Improve Your Direct Mail Campaign

Direct mail has gotten a bad reputation in the past few years. The cost is higher than digital advertising, and the medium started to get so saturated with competition that businesses found a hard time receiving an ROI. But…

5 Methods for Generating Leads on Social Media

Leads are the potential customers who not only display an interest in your business, but they also provide you with follow-up information such as email, phone number, or address. Once you receive their information, you can warm these leads…

12 Tips for Improving Your Google Business Listing

Reviews are an important component of your business. Not only do they influence your customer’s buying behavior, but they impact your business’s position in a Google search. Businesses with a greater number of positive reviews are favored over those…

How to Grow Your Business with Out-of-Home Advertising

Out-of-home advertising describes any type of ad that reaches your potential customers when they aren’t home. Remember, consumers are likely exposed to upwards of 4,000 ads a day. Implementing the unicorn ad that captures their attention requires both creative…
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