What’s New in Digital Marketing?

While traditional marketing efforts haven’t changed much in the last 15 years, digital marketing is constantly updating. There are so many new trends, algorithms, and best practices rolling out, it’s a full time job keeping up with it. Lucky for you, the Concept Marketing team always stays on the pulse of what’s new and what’s next. Here’s a…

What Are the 5 Main Marketing Paths?

Did you know that the Concept Marketing team has multiple avenues we pursue to most effectively focus your advertising efforts? The best method for your needs will depend on your business goals. Indeed, some companies elect to use multiple marketing paths to get the most from their marketing campaign. Get familiar with these five concepts.…

The Newest Social Weapon to Increase Engagement

We all know video is one of the most highly consumed pieces of content on the Internet these days, accounting for over 60% of all online content viewed. Live video is the latest trend to captivate digital audiences, and it’s an attractive concept. Instead of typical social feeds that show content from earlier in the…