Turning Followers Into Customers

Your social media following is not just a number you can show off to your customers and competition. You should treat your following like a future customer. We may not initially think big sales when we think of social media, but the buying power your followers have is immeasurable. You can create a strategy that…

Tweetdeck, Hootsuite or Buffer: What Strategy is Best?

Twitter, Facebook, Google+, Instagram, Pinterest; who has time to manage all of these? The world of social media might feel like a huge time-suck, and you may feel ready to abandon your social strategy all together. Fear not. We have compiled our list of the three most popular social media management programs, so you can schedule…

All Aboard the Pinterest Express!

When most companies prioritize their social media presence it typically looks like this: Facebook Twitter Whatever we have time for. All the other social media platforms tend to fall by the wayside. Forever lost amongst a social underworld filled with Kylie Jenner’s lips and “Look at these cute cats!” Well, we’re here to include Pinterest…