Building the Best Marketing Team

When building a business empire, proper marketing needs to be a strong cornerstone. Successful businesses realize the importance of marketing and advertising. Businesses generally seek out professionals to better strategize the future. Should the business hire an internal marketing and communications team, or hire an agency that suits their needs? Keeping Marketing in-House Pros- Control-…

Pinned

Let’s play a game of “Would You Rather.” Would you rather buy a product based on A or B? A) Bun, meat, cheese, tomato, lettuce, onion B) We would pick B. MMMMMM B…..urger. This game shows the importance of visual communication. Consumers are drawn to what they see, not read. The need to present products…

Photoshop Knows No Boundaries

Late 2011. GlobalDemocracy.com launches a YouTube video urging advertisers to run truth-in-advertising notifications along with Photoshopped glamour and fashion images. The original video receives over five million hits and the re-posts get millions more. Among the more interesting re-posts are those that use the original video as evidence of the positive effects of cosmetology and…
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