About Us

Full-Service Advertising Agency

Concept Marketing is a full-service marketing, advertising, and PR firm representing a diverse range of clientele nationwide. Our agency services range from traditional advertising including TV, radio, and print to online services including SEO, SEM, website design and development, reputation management, and social media strategy and management. In addition, we provide cohesive offline and online marketing campaigns for maximum touchpoints, which leads to more customers and getting the most from your marketing budget. So, whatever your goals are, our team of experts is up for the challenge.


What Sets Us Apart

The Concept Marketing team has a combined 50+ years of experience working in a variety of fields, meeting diverse business needs while increasing company growth and revenue. Whether you have a small business, a slew of franchises, or are a sub-station of a large corporation—we can help. You will not get the same personal attention working with a large agency that you will with Concept Marketing.

I wanted to let you know that in our most recent ‘top of mind’ and ‘consumer preference’ surveys, TOSH scored higher than ever before in both awareness levels and preference rates for all Utah hospitals. All of you, and the entire Concept Marketing team, played an important role in helping TOSH achieve this great success among our stakeholders. Thanks for your good work in making TOSH the most preferred orthopedic and sports medicine in Utah!

Intermountain Health Care; TOSH

Thanks for the great marketing campaign for Breakfast at Forsey’s. We are so sorry that we were not able to take any pictures of the event for you. It was too busy and we were taking care of all the customers. It really was a great success; thanks so much!

Forsey's Furniture Galleries

Our marketing efforts with Concept Marketing have been so successful we are now focused on managing the business and growth.

Morris Sperry

Concept Marketing does an amazing job of working for their clients and creating campaigns that maximize promotional dollars. By utilizing its strong relationships with its media vendors, Concept Marketing has secured the best rates in the market. As a television partner, I have enjoyed the relationship with Concept Marketing and believe that can help any company generate more revenue through branding and marketing.

ABC4

Concept Marketing has been an excellent partner for several years - helping our company and our customers with our marketing initiatives. Headed by Nate Di Palma, Concept Marketing's team works diligently to meet our deadlines, exceed our expectations, and over-deliver on our outdoor advertising campaigns. They understand the importance of listening with both ears, asking questions to make sure they completely understand our needs, and keeping promises.

GA Larson Company

The number one, most important thing for and advertising agency to deliver for their clients is spot creativity (the commercial itself). The message is how you get results for the client. Of all the agencies I have worked with over the many years, Concept Marketing does it better then anyone. This is their greatest strength.

Capitol Broadcasting

KSL Broadcast Group consisting of KSL TV, KSL NewsRadio, KSL.com, KRSP and KSFI have had the privilege of working with Nate Di Palma with Concept Marketing for many years and have enjoyed the working relationship that we’ve had. Nate is incredibly creative individual that has come up with ads that stretch beyond the typical commercial message creating a message that stands out above and beyond the clients competitors. Nate is always challenging our broadcast group to be creative and think of different ways to reach a market that is bombarded with commercial messages so that his clients will stand out above and beyond the competitors. We have enjoyed our relationship with Nate and Concept Marketing and will always consider him a great partner to our group.

KSL

Our Partners

We Are

Nate Di Palma

President

Originally from New Mexico, Nate began his advertising career selling himself—no, not like that—sponsorships for his speedskating career, silly. Making the transition from the ice to the boardroom, Nate has 23 years of production experience and prides himself on providing the best return for his clients–delivering results proven advertising campaigns. By no means all work and no play, some of Nate’s best ideas come to fruition on the golf course. Fore!

Michele Di Palma

Chief Operating Officer

Michele began her career in event planning and made the transition to marketing in 2008. She has a passion for helping clients’ businesses grow and facilitating a positive environment that lets creativity thrive. When not at work, Michele enjoys spending time with friends, good food and fitness.

Elizabeth McLain

Senior Manager, Marketing Services

Elizabeth, a jack of all trades and master of excitement, fares from a lifetime of experiences as a Military Brat and a Veteran. After completing her last tour as a weather person with the Air Force, Elizabeth began working for a large ad agency and completed her Master of Arts in Strategic Communications. These days, Elizabeth can be found strategically planning production projects and new opportunities for our clients. And when she is not behind her computer, Elizabeth can often be found hiking, skiing, boxing, camping and playing with her pooch.

Spencer Henderson

Senior Graphic Designer

Legends says Spencer Henderson is six-foot-six, from the Alaskan wild, saves babies from burning buildings and wrestles bears. It turns out he is from Las Vegas, maybe is five-eleven, was once a baby and likes to wrestle with design challenges.

Drew Matamales

Senior Web Developer

Drew has been a web developer for over ten years. He has a knack for creating unique online experiences and technology solutions, and a passion for doing things right. His knowledge is based around modern standards and frameworks, with a focus on accessibility, quality, and longevity. Drew is a graduate of UC Santa Barbara with a degree in Film and Media Studies, a saxophonist, and an avid technology enthusiast and gamer.

Katherine Kummer

Content Creator

Kate hails from Cleveland and is adamant that the only thing harder than being a Cavs fan in Utah is being a Jazz fan anywhere else. Kate received her Bachelor’s Degree in Communications with an emphasis in Public Relations. But, her real passion is manipulating everyday words into interesting content. When not attached to her laptop, she spends her time exploring mountains, on a bike, or snuggling her Golden Retriever.

Janna Jensen

Digital Marketing Manager

Janna has been in the marketing trenches for nearly two decades and has worked for three Fortune 500 companies as well as start-ups and everything in between. Working in a diverse range of industries in both B2B and B2C, Janna used her arsenal of skills and expertise that she gained from crafting hundreds of strategic projects and campaigns using pretty much every online and offline tactic imaginable to produce quantifiable results. When she isn’t probing data, Janna enjoys getting outdoors for some hiking, rock climbing, kayaking, backpacking, or spelunking. She is active in the Utah art scene and her photography can often be seen in local galleries.

Judy Hansen

Office Manager

A graduate of the University of Utah, Judy comes to us with a wide range of experience in business management. She has worn many hats from accounting, human resources, organization, problem solving, marketing to film production. She has been a successful business owner with her husband handling all aspects of the business. When not working, she can be found experimenting with new recipes, gardening, biking, catching up on movies, walking her dog Jackpot, or as a Runnin' Ute at the UofU football games. Go Utes!

Rick Ehlert

Voice Over Production

As an eight year old, Rick would voice and produce old-time radio dramas. His voiceover skills put him through college and soon enough the calls poured in requesting his talents. A new and unplanned career path had been chosen. Rick has voiced scripts for reality TV shows, video games, commercials and narrations that have aired all over the world. Rick is a long way gone, down this winding road he’s on. It’s going to take him where he’s bound, but it’s the way around… and he wouldn’t have it any other way!

Our Mission

  1. Concept Marketing exists to invent custom-tailored marketing solutions that are strategically designed to help businesses of all sizes succeed.
  2. We won’t sell our clients services they don’t need—we work in their best interest—not ours.
  3. We believe that our clients' marketing budget is an investment that should be diversified to maximize their success.
  4. We continually invest in our team's knowledge and resources to stay current on trends and technologies.
  5. We value clients with stable marketing budgets who understand the importance of a complete campaign.
  6. We guide our clients through the marketing process and increase the chance of their success without taking their decisions personally. We respect our client’s final decision on the direction to take the campaign and follow through with 100% effort.
  7. We celebrate the uniqueness of our team – and recognize that we make each other better.
  8. We strive to create an environment that encourages team member’s greatest talents to grow.
  9. Our team is tough, resilient, optimistic, and professional to overcome obstacles.
  10. We use the most current, cutting edge technology to create Avant-garde work to attract our clients’ most desirable customers.